Spreading the Credit Union Story

The "Message from a Member" campaign will be running on strongly-rated radio outlets in the Portland and Salem market. Our goal is for legislators to feel this heavy presence and also to raise consumer awareness during this important time. We encourage credit unions in Oregon and Washington to post Dustin’s picture and radio ad on social media sites.

We have also created a full page ad for the Statesman Journal that lists 10 reasons why Oregonians favor Credit Unions over Banks nearly 2 to 1. Please feel free to download the graphic, and print it or share it however you want.

Message from a Member - Dustin Hamilton

Dustin Hamilton Video ThumbnailDustin Hamilton had such a great experience after joining MaPs Credit Union that he stepped up to share his story. He outlines his experience in a radio advertisement promoting the credit union difference. Click on the image to the left to listen to the radio ad.

Invite your members to share their real-life credit union stories. Share them with us as well as they resonate with people and legislators so much more than canned, ad-agency voice-overs.

10 Reasons Why Oregonians Favor Credit Unions over Banks

10 REASONS

  1. Credit unions are different. They’re not-for-profit cooperatives. Members are treated like owners.
  2. Oregon credit unions are locally owned, and put their members—not Wall Street—first.
  3. Credit unions are strong and growing. In fact, 1.4 million Oregonians belong to a credit union.
  4. Credit unions volunteer to serve their communities and make a difference
    in the lives of working class Oregonians because they want to, not because
    they have to.
  5. Oregon credit unions saved their members $121 million in fees and interest
    last year alone. Most credit unions offer free checking.
  6. Credit unions are lending more to small businesses, many of them owned by Oregonians the banks turned away.
  7. Oregon credit unions pay members higher dividends on accounts like
    savings, money markets and IRAs.
  8. While banks increased fees and charged consumers more for services during the economic crisis they caused, credit unions charged lower loan rates for things consumers need like cars and credit cards.
  9. Credit unions did not take taxpayer bailout money. They didn’t need to.
  10. Minorities and lower income Americans are much more likely to have their
    mortgage loan applications approved by credit unions than by other lenders.

* Sources: Voter/Consumer Research Poll, 2013 • CUNA, NCUA data

 

Download the Printable Graphic